Company Background

Arup is a multinational firm which provides engineering, design and project management for all aspects of the built environment. Some of their well-known projects are the Sydney Opera House and the Marina Bay in Singapore. The firm has over 14,000 staff in 35 countries.

The situation

I worked as a UX designer at the TH_NK digital agency which was appointed by Arup to redesign Arup.com

Key Objectives

The aim was to demonstrate Arup’s expertise across a broad range of consultancy services and advocate Arup’s core values. The key objectives were to:

1. Combine contents previously hosted on various domains and sub-brands.

2. Allow users to connect directly with the firm’s representatives for each specific service. 

3. Gather and surface different types of content with a single global navigation.

4. Build an intuitive predictive search for the site.

Information Architecture

The objective was to combine content previously hosted on various domains and sub-brands. Our challenge was to surface different types of content, e.g. articles, project details, specialisations, in a single global navigation.

Navigation 

The objective was to represent Arup's philosophy of 'Total Design' and its idea of bringing together engineering and an ever-expanding inventory of specialisms. We explored the best way to guide people through the list of 19 industries and 69 services. 

Search

We illustrated and built a predictive search which highlighted content from the distinct sections of the site - giving top priorities to Projects and Perspectives articles.

1. Projects,

2. Industry

3. Services

4. Perspectives

5. Publications

6. Careers

7. People

8. Offices

9. News & Events.

Perspectives

We merged content of three local sites featuring articles from the UK, US, and Australia, celebrating employee's articles on the industry and sorting them under 4 major global themes: 

• Cities: How can we plan and design cities for the future?

• Energy: How is the energy sector responding to a changing world?

• Transport: What makes a sound long-term investment, not a missed connection?

• Water: How can we meet the water needs of rapidly growing urban populations?

Get in touch

We designed shortcuts to find relevant contact details, according to the service or industry page visited.

Related Content

We designed quick links to industry and services pages in context with the page visited to help users discover more about the subject they are interested in.

Position: UX Designer at Th_nk (Full time)

Start Date: Oct 2016 | Timeframe: 4 Months

UX Director: Matt Theakston | Art Director: Dan Bradshaw | Visual Designer: Adam Hunt